Dell Color Palette | HEX, RGB & HSL

Dell mainly uses the color blue for their main company logo, social media pages, and also website elements such as buttons, icons, and banners.

The hexadecimal code for this blue color is #007DB8. 

When it comes to the respective RGB value of that same color, you’ll find 0 red, 125 green, and 184 blue.

In HSL, that would be the equivalent of a hue of 199, 100% saturation, and 36% lightness.

Please continue reading below for any other of their brand color schemes, including social media profiles such as Instagram and their brand usage guidelines.

Dell Logo
Hex: #007DB8
RGB: (0 125 184)
HSL: (199 100% 36%)
Dell Website


Hex: #007DB8
RGB: (0 125 184)
HSL: (199 100% 36%)
Hex: #0085C3
RGB: (0 133 195)
HSL: (199 100% 38%)
RGB: (238 238 238)
HSL: (0 0% 93%)
RGB: (255 255 255)
HSL: (0 0% 100%)

Instagram Page

Hex: #0076CD
RGB: (0 118 205)
HSL: (205 100% 40%)
RGB: (255 255 255)
HSL: (0 0% 100%)
Dell Brand Guidelines

While this seems to be Dell’s official brand usage guidelines, there’s something that you must note.

The colors that they currently have listed as their color palette are not the ones that they’re currently using for their logos. 

Even though these colors are very close, they’re not exactly the same as the ones they have on all of their SVG logos. 

This is important to know since we based our answers on what they currently use and not on what might be an outdated site.


We encourage you to watch these YouTube videos as a very good way of getting to know more about colors and how they work in various situations.

You will learn why it is so important to know and learn a lot about color psychology and how you can make the most out of it.

Video #1

This next video was uploaded to YouTube by ColorCode. 

He talks about using HEX, RGB, and RGBA.

Video #2

This other video is from Webflow.

They give us a review on how hues are utilized on the web and some extraordinary tips on the best way to truly comprehend the differences behind each shading.

Lastly, maybe also read this article by Hacker Noon titled: Hex colors, how do they work? 

You will get to know how hex numbers are determined and what each character means.


We do not own any logo or image used to describe the color palettes of any brand. All rights goes to the respective owner.

Fair Use allows people to use someone else’s copyrighted work without permission in certain circumstances. Common examples include: criticism, commentary, news reporting, teaching, scholarship and research.

Before you go

Make sure to check out other color palettes that we currently have on our website by using the search bar on our homepage or site header. 

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